Big data, cyber security, artificial intelligence, Internet of Things (IoT), and its wide range of innovative business applications and global economic impacts discussed in smartcon 2018 in Istanbul on 2-3 October 2018.
Participants of the premium event was to be from leading companies of various business sectors and highly valued academicians. Furthermore, OREDATA was attended as a gold sponsor. Our CEO Mr. Ömer Faruk Kurt talked about autonomous marketing and our autonomous, real-time, multichannel marketing product which is called OREMARK.
Companies have personal & demographic, onsite behavioural, engagement, transactional and mobile & device data. OREMARK, help companies about this data processing and analyzing and meaningful data.
Autonomous marketing platforms are where people discover, collect opinions and share what they want and plan to buy. When we to summarize OREMARK under 3 headings:
- Performance: Optimizing marketing campaign performance across every campaign, channel, audience segment, product line and market.
- Impact: Connecting marketing performance with sales and revenue across new and existing customers.
- Loyalty: Improving customer experiences across the customer journey.
The presentation of our CEO is available here.